Aberdeen Douglas Hotel
Aberdeen, Scotland. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.
- Your prices, and the commission booking sites take
- Your website's health, 53 out of 100
- How your competitors price, day by day
You rank 94th of the 193 hotels we read in United Kingdom
- 1stThe Chester Hotel73
- 2ndAberdeen Douglas Hotel (you)71
- 3rdBritannia Aberdeen Hotel58
- 4thAtholl Hotel53
- Booking direct25 of 25Google shows your website's own price, and none of the main booking sites asks noticeably less
- Google Maps6 of 20Rated 4.1 from 1,008 reviews, not in the first 11 for “hotels in Aberdeen”
- Your website11 of 20Scores 53 out of 100, with no button to book on its home page
- Your price vs competitors15 of 15About what the hotels near you charge
What guests are asked to pay for your room
We looked up your room for the night of 30 October 2026 the way a guest would, on Google. Your own website holds its price, which is what you want; every guest who still books through a booking site costs you about 17% of the room.
- Your website£71
- Booking.com£66, £5 below you
- Agoda£67, £4 below you
- Hotels.com£79
- And 18 smaller sites (super.com, Vio and GoSeek and others), from £62 to £81
The main booking sites ask about what your website does, within £5.
You charge £8 a night less than your competitors
Each hotel's lowest price on Google Hotels for the night of 30 October 2026. When guests rate you as highly as them, charging less leaves money on every room you sell. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.
- Holiday Inn Express Aberdeen City Centre by IHG£52
- ibis Aberdeen Centre - Quayside£54
- Aberdeen Douglas Hotel (you)£55
- Premier Inn Aberdeen City Centre hotel£63
- Sandman Signature Aberdeen Hotel & Spa£82
- Leonardo Hotel Aberdeen£96
How you compare with 5 competitors in Aberdeen
Premier Inn Aberdeen City Centre hotel comes first on Google Maps, and you outside the first 11; they're rated 4.2 on Google on average, and you 4.1. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Aberdeen weighs you against.
| Hotel | AI recommends it | Google Maps rating | On Maps for “hotels in Aberdeen” | Lowest price on Google Hotels | From you |
|---|---|---|---|---|---|
| Aberdeen Douglas Hotel (you) | Not asked yet | 4.1 from 1,008 | Not in the first 11 | £55 | |
| ibis Aberdeen Centre - Quayside | Not asked yet | 4.4 from 1,923 | 4th | £54 | 0.1 km |
| Leonardo Hotel Aberdeen | Not asked yet | 4.1 from 1,653 | 9th | £96 | 0.2 km |
| Sandman Signature Aberdeen Hotel & Spa | Not asked yet | 4.4 from 1,493 | 3rd | £82 | 0.6 km |
| Holiday Inn Express Aberdeen City Centre by IHG | Not asked yet | 3.9 from 1,448 | 5th | £52 | 0.9 km |
| Premier Inn Aberdeen City Centre hotel | Not asked yet | 4.3 from 1,406 | 1st | £63 | 0.5 km |
Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.
You're not in the first 11 on Google Maps for “hotels in Aberdeen”
Most guests who search the map choose from the first ten hotels it shows. You're rated 4.1 from 1,008 reviews. Premier Inn Aberdeen City Centre hotel (first), Sandman Signature Aberdeen Hotel & Spa (third) and ibis Aberdeen Centre - Quayside (fourth) come before you.
- Answer every review, the poor ones first and within a day
- Ask happy guests for a review as they check out
- Add new photos of your rooms every month
- Keep your phone number, website and hours right on your listing
With OneHorizyn you see your place on the map and your reviews against your competitors', every week.
- 1stPremier Inn Aberdeen City Centre hotel4.3 from 1,406
- 3rdSandman Signature Aberdeen Hotel & Spa4.4 from 1,493
- 4thibis Aberdeen Centre - Quayside4.4 from 1,923
- 5thHoliday Inn Express Aberdeen City Centre by IHG3.9 from 1,448
- 9thLeonardo Hotel Aberdeen4.1 from 1,653
- 100+Aberdeen Douglas Hotel (you)4.1 from 1,008
The bars are each hotel's number of Google reviews.
Your website's health is 53 out of 100
We read 6 pages of aberdeendouglas.com on 18 October 2026, the way Google and AI assistants do, and found 15 things to fix. These cost you the most guests:
- 1Some links on your website lead nowhere
A guest who clicks one gets an error page instead of your rooms.
What to do: Ask whoever looks after your website to fix or remove them.
- 2Google writes its own line about your hotel
Your pages give Google no summary to show under your name, so it picks any sentence it finds.
What to do: Write two sentences about your hotel for each main page: what it is, where, and why guests love it.
- 3Your website is heavy on a phone
Most guests look on their phone, often on mobile data, and leave a page that's slow to open.
What to do: Ask whoever looks after your website to compress your photos and files.
- No button to book on your home page, so a guest who wants to book direct has to hunt for one
- No WhatsApp link, where most guests in India ask first
- A phone number a guest can tap to call
- AI assistants can read your website
Two things to do this week
Each one comes from what we found above, and each wins back guests who book you direct.
- 1Keep your website the cheapest place to book
None of the main booking sites asks less than your website today. One rate change on any of them undoes it.
How: Check your price on each of them every week, and on your busy dates every day.
- 2Some links on your website lead nowhere
A guest who clicks one gets an error page instead of your rooms.
How: Ask whoever looks after your website to fix or remove them.
With OneHorizyn you see every week whether each one worked, in guests and in rupees.
We've already done 3 of the 6 readings your first look is built from
Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.
- Your price on booking sites21 sites for one night
- Google and Google Mapsrated 4.1 from 1,008 reviews
- Your website6 pages read, health 53 out of 100
- What AI assistants saynot read yet
- Your reviews, week by weekonly on your own hotel's reading
- Your price every night aheadonly on your own hotel's reading
Your own reading takes about half an hour, and nothing has to be connected to your systems.
There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.
- Weddings and events
- Conferences and company travel
- Travel agents and tour operators
- Events that publish a list of hotels
- The nights your town fills up
- What your competitors charge, nightly
- Weddings and events
The planners and families booking weddings in Aberdeen, who fill your rooms for three nights at a time and never touch a booking site.
- Conferences and company travel
The companies running meetings and incentive trips near you, and the firms whose staff already stay in Aberdeen every week.
- Travel agents and tour operators
The agents and operators selling Aberdeen to guests abroad, who send the same rooms again and again once you're on their list.
- Events that publish a list of hotels
Festivals, matches and conferences in and around Aberdeen that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.
- The nights your town fills up
Which dates Aberdeen runs out of rooms months ahead, so you price them before your competitors do, rather than after.
- What your competitors charge, nightly
Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.
Stop losing £82 to £153 a month for each room
OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:
- Booking sitesWhen they sell your room for less than your own website, so more guests book you direct
- Your competitorsTheir prices in Aberdeen for the nights ahead, so you price every night right
- Google and AIWhat they tell guests about you, and how to get recommended first