The Magellan Sutera Resort

Kota Kinabalu, Sabah. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

The Magellan Sutera Resort
The Magellan Sutera Resort's own picture, shown from suteraharbour.com
Revenue you could be losing
RM737 to RM1,381 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • Your website's health, 51 out of 100
  • How your competitors price, day by day
And it doesn't end there.
Your website health
51 out of 100
19 things to fix
Your AI score
Not asked yet
Google reviews
4.5 out of 5
Above your competitors, 4.4 on average
Your price vs nearby hotels
RM600 vs RM409
RM191 a night dearer than them, each at its lowest on Google Hotels
Your overall score

You rank 25th of the 33 hotels we read in Malaysia

64out of 100
The hotels we read in Malaysia, by overall score
  1. 1stThe Palace Hotel Kota Kinabalu70
  2. 2ndGaya Island Resort65
  3. 3rdThe Magellan Sutera Resort (you)64
  4. 4thThe Klagan Hotel41
Why you rank 25th
  • Booking direct25 of 25
    Google shows your website's own price, and none of the main booking sites asks noticeably less
  • Google Maps10 of 20
    Rated 4.5 from 7,026 reviews, not in the first 24 for “hotels in Kota Kinabalu”
  • Your website10 of 20
    Scores 51 out of 100, with no button to book on its home page
  • Your price vs competitors6 of 15
    RM191 a night above the hotels near you
Send this to your partner or general manager
It opens on any phone, with your score on the link.
Pricing: your price against your competitors

You charge RM191 a night more than your competitors

Each hotel's lowest price on Google Hotels for the night of 30 October 2026. Guests who compare see the hotels near you for less, and book them. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.

  • Hyatt Regency KinabaluRM341
  • Hilton Kota KinabaluRM402
  • Le Méridien Kota KinabaluRM409
  • Kota Kinabalu Marriott HotelRM440
  • Grandis Hotels and ResortsRM456
  • The Magellan Sutera Resort (you)RM600
Competition

How you compare with 5 competitors in Kota Kinabalu

Hilton Kota Kinabalu comes first on Google Maps, and you outside the first 24; they're rated 4.4 on Google on average, and you 4.5. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Kota Kinabalu weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in Kota Kinabalu”Lowest price on Google HotelsFrom you
The Magellan Sutera Resort (you)Not asked yet4.5 from 7,026Not in the first 24RM600
Hilton Kota KinabaluNot asked yet4.5 from 5,1561stRM4021.9 km
Le Méridien Kota KinabaluNot asked yet4.5 from 4,0702ndRM4091.9 km
Hyatt Regency KinabaluNot asked yet4.4 from 3,6093rdRM3412.6 km
Grandis Hotels and ResortsNot asked yet4.3 from 2,23521stRM4563.1 km
Kota Kinabalu Marriott HotelNot asked yet4.4 from 2,15810thRM4401.4 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You're not in the first 24 on Google Maps for “hotels in Kota Kinabalu”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.5 from 7,026 reviews. Hilton Kota Kinabalu (first), Le Méridien Kota Kinabalu (second) and Hyatt Regency Kinabalu (third) come before you.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in Kota Kinabalu”
  1. 1stHilton Kota Kinabalu4.5 from 5,156
  2. 2ndLe Méridien Kota Kinabalu4.5 from 4,070
  3. 3rdHyatt Regency Kinabalu4.4 from 3,609
  4. 10thKota Kinabalu Marriott Hotel4.4 from 2,158
  5. 21stGrandis Hotels and Resorts4.3 from 2,235
  6. 100+The Magellan Sutera Resort (you)4.5 from 7,026

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 51 out of 100

We read 6 pages of suteraharbour.com on 18 October 2026, the way Google and AI assistants do, and found 19 things to fix. These cost you the most guests:

  1. 1
    Google writes its own line about your hotel

    Your pages give Google no summary to show under your name, so it picks any sentence it finds.

    What to do: Write two sentences about your hotel for each main page: what it is, where, and why guests love it.

  2. 2
    Your website is heavy on a phone

    Most guests look on their phone, often on mobile data, and leave a page that's slow to open.

    What to do: Ask whoever looks after your website to compress your photos and files.

  3. 3
    Many of your pages have the same title

    Google can't tell them apart, so it shows fewer of them.

    What to do: Give each page its own title: rooms, dining, offers, location.

  • No button to book on your home page, so a guest who wants to book direct has to hunt for one
  • No WhatsApp link, where most guests in India ask first
  • A phone number a guest can tap to call
  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Keep your website the cheapest place to book

    None of the main booking sites asks less than your website today. One rate change on any of them undoes it.

    How: Check your price on each of them every week, and on your busy dates every day.

  2. 2
    Google writes its own line about your hotel

    Your pages give Google no summary to show under your name, so it picks any sentence it finds.

    How: Write two sentences about your hotel for each main page: what it is, where, and why guests love it.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites22 sites for one night
  • Google and Google Mapsrated 4.5 from 7,026 reviews
  • Your website6 pages read, health 51 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
  • Weddings and events

    The planners and families booking weddings in Kota Kinabalu, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in Kota Kinabalu every week.

  • Travel agents and tour operators

    The agents and operators selling Kota Kinabalu to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around Kota Kinabalu that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates Kota Kinabalu runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing RM737 to RM1,381 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in Kota Kinabalu for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first