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Hard Rock Hotel New York

New York, New York. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

Hard Rock Hotel New York
Hard Rock Hotel New York's own picture, shown from hotel.hardrock.com
Revenue you could be losing
$703 to $1,319 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • Your website's health, 53 out of 100
  • How your competitors price, day by day
And it doesn't end there.
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Your website health
53 out of 100
23 things to fix
Your AI score
Not asked yet
Google reviews
4.5 out of 5
Above your competitors, 3.9 on average
Your price vs nearby hotels
$567 vs $427
$140 a night dearer than them, each at its lowest on Google Hotels
Your overall score

You rank 5th of the 32 hotels we read in New York

76out of 100
The hotels we read in New York, by overall score
  1. 1stThe Mark Hotel80
  2. 2ndPark Terrace Hotel78
  3. 2ndThe Greenwich Hotel78
  4. 4thEquinox Hotel New York77
  5. 5thHard Rock Hotel New York (you)76
  6. 6thThe Lexington Hotel, Autograph Collection75
  7. 7thAce Hotel New York74
  8. 7thAce Hotel New York74
  9. 7thHotel on Rivington74
  10. 7thThe Fifth Avenue Hotel74
Why you rank 5th
  • Booking direct25 of 25
    Google shows your website's own price, and none of the main booking sites asks noticeably less
  • Google Maps14 of 20
    Rated 4.5 from 1,839 reviews, 18th for “hotels in New York”
  • Your website16 of 20
    Scores 53 out of 100, with a button to book
  • Your price vs competitors6 of 15
    $140 a night above the hotels near you
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Pricing: your price against your competitors

You charge $140 a night more than your competitors

Each hotel's lowest price on Google Hotels for the night of 30 October 2026. Guests who compare see the hotels near you for less, and book them. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.

  • DoubleTree by Hilton Hotel New York Times Square West$367
  • Holiday Inn New York City - Times Square by IHG$427
  • Hyatt Grand Central New York$491
  • Hard Rock Hotel New York (you)$567
Competition

How you compare with 5 competitors in New York

DoubleTree by Hilton Hotel New York Times Square West comes fifth on Google Maps, and you 18th; they're rated 3.9 on Google on average, and you 4.5. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in New York weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in New York”Lowest price on Google HotelsFrom you
Hard Rock Hotel New York (you)Not asked yet4.5 from 1,83918th$567
Hyatt Grand Central New YorkNot asked yet3.9 from 8,7356th$4911 km
DoubleTree by Hilton Hotel New York Times Square WestNot asked yet3.5 from 6,9485th$3670.9 km
Holiday Inn New York City - Times Square by IHGNot asked yet4.1 from 3,93313th$4270.9 km
New York Marriott MarquisNot asked yet4.4 from 16,37718thNot shown0.3 km
Sheraton New York Times Square HotelNot asked yet3.8 from 12,6837thNot shown0.3 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You come 18th on Google Maps for “hotels in New York”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.5 from 1,839 reviews. DoubleTree by Hilton Hotel New York Times Square West (fifth), Hyatt Grand Central New York (sixth) and Sheraton New York Times Square Hotel (seventh) come before you.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in New York”
  1. 5thDoubleTree by Hilton Hotel New York Times Square West3.5 from 6,948
  2. 6thHyatt Grand Central New York3.9 from 8,735
  3. 7thSheraton New York Times Square Hotel3.8 from 12,683
  4. 13thHoliday Inn New York City - Times Square by IHG4.1 from 3,933
  5. 18thHard Rock Hotel New York (you)4.5 from 1,839
  6. 18thNew York Marriott Marquis4.4 from 16,377

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 53 out of 100

We read 6 pages of hotel.hardrock.com on 18 October 2026, the way Google and AI assistants do, and found 23 things to fix. These cost you the most guests; your hotel's page is on your brand's website, so its web team makes the changes:

  1. 1
    Browsers mark your website as not secure

    Guests see a warning beside your address, and many leave before they book.

    What to do: Ask your brand's web team to switch on a free security certificate and send every visit to it. Most do it in a day.

  2. 2
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    What to do: Ask your brand's web team to add them. It takes about an hour.

  3. 3
    Your website asks Google not to show a page

    That page can't be found on Google at all.

    What to do: Ask your brand's web team to remove the setting that hides it.

  • A button to book on your home page
  • No WhatsApp link, where most guests in India ask first
  • A phone number a guest can tap to call
  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Keep your website the cheapest place to book

    None of the main booking sites asks less than your website today. One rate change on any of them undoes it.

    How: Check your price on each of them every week, and on your busy dates every day.

  2. 2
    Browsers mark your website as not secure

    Guests see a warning beside your address, and many leave before they book.

    How: Ask your brand's web team to switch on a free security certificate and send every visit to it. Most do it in a day.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites24 sites for one night
  • Google and Google Mapsrated 4.5 from 1,839 reviews
  • Your website6 pages read, health 53 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
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  • Weddings and events

    The planners and families booking weddings in New York, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in New York every week.

  • Travel agents and tour operators

    The agents and operators selling New York to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around New York that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates New York runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing $703 to $1,319 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in New York for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first
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