Hotel Bellwether

Bellingham, Washington. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

Hotel Bellwether
Hotel Bellwether's own picture, shown from hotelbellwether.com
Revenue you could be losing
$301 to $565 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • How your competitors price, day by day
And it doesn't end there.
Your website health
63 out of 100
15 things to fix
Your AI score
Not asked yet
Google reviews
4.6 out of 5
Above your competitors, 4.4 on average
Your price vs nearby hotels
$268 vs $180
$88 a night dearer than them, each at its lowest on Google Hotels
Your overall score

You rank 39th of the 642 hotels we read in United States

86out of 100
Why you rank 39th
  • Booking direct25 of 25
    Google shows your website's own price, and none of the main booking sites asks noticeably less
  • Google Maps20 of 20
    Rated 4.6 from 1,427 reviews, first for “hotels in Bellingham”
  • Your website18 of 20
    Scores 63 out of 100, with a button to book
  • Your price vs competitors6 of 15
    $88 a night above the hotels near you
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Pricing: your price against your competitors

You charge $88 a night more than your competitors

Each hotel's lowest price on Google Hotels for the night of 30 October 2026. Guests who compare see the hotels near you for less, and book them. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.

  • La Quinta Inn & Suites by Wyndham Bellingham$133
  • Best Western Plus Bellingham$133
  • Four Points by Sheraton Bellingham Hotel & Conference Center$146
  • SpringHill Suites by Marriott Bellingham$180
  • Hotel Bellwether (you)$268
  • The Chrysalis Inn & Spa Bellingham, Curio Collection by Hilton$293
Competition

How you compare with 5 competitors in Bellingham

They're rated 4.4 on Google on average, and you 4.6. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Bellingham weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in Bellingham”Lowest price on Google HotelsFrom you
Hotel Bellwether (you)Not asked yet4.6 from 1,4271st$268
Four Points by Sheraton Bellingham Hotel & Conference CenterNot asked yet4.2 from 1,23913th$1462.6 km
The Chrysalis Inn & Spa Bellingham, Curio Collection by HiltonNot asked yet4.5 from 1,1705th$2933.2 km
La Quinta Inn & Suites by Wyndham BellinghamNot asked yet4.4 from 1,1044th$1334 km
SpringHill Suites by Marriott BellinghamNot asked yet4.4 from 1,0097th$1803.9 km
Best Western Plus BellinghamNot asked yet4.4 from 8782nd$1334.2 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You come first on Google Maps for “hotels in Bellingham”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.6 from 1,427 reviews.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in Bellingham”
  1. 1stHotel Bellwether (you)4.6 from 1,427
  2. 2ndBest Western Plus Bellingham4.4 from 878
  3. 4thLa Quinta Inn & Suites by Wyndham Bellingham4.4 from 1,104
  4. 5thThe Chrysalis Inn & Spa Bellingham, Curio Collection by Hilton4.5 from 1,170
  5. 7thSpringHill Suites by Marriott Bellingham4.4 from 1,009
  6. 13thFour Points by Sheraton Bellingham Hotel & Conference Center4.2 from 1,239

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 63 out of 100

We read 6 pages of hotelbellwether.com on 18 October 2026, the way Google and AI assistants do, and found 15 things to fix. These cost you the most guests:

  1. 1
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    What to do: Ask whoever built your website to add them. It takes about an hour.

  2. 2
    Google may count your pages twice

    It splits your visits between copies of the same page.

    What to do: Ask whoever looks after your website to mark one address for each page.

  3. 3
    Your photos have no descriptions

    Google and AI assistants can't tell what your photos show.

    What to do: Describe each photo in a few words: "Deluxe room with lake view".

  • A button to book on your home page, through SynXis
  • No WhatsApp link, where most guests in India ask first
  • A phone number a guest can tap to call
  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Keep your website the cheapest place to book

    None of the main booking sites asks less than your website today. One rate change on any of them undoes it.

    How: Check your price on each of them every week, and on your busy dates every day.

  2. 2
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    How: Ask whoever built your website to add them. It takes about an hour.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites9 sites for one night
  • Google and Google Mapsrated 4.6 from 1,427 reviews
  • Your website6 pages read, health 63 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
  • Weddings and events

    The planners and families booking weddings in Bellingham, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in Bellingham every week.

  • Travel agents and tour operators

    The agents and operators selling Bellingham to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around Bellingham that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates Bellingham runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing $301 to $565 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in Bellingham for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first