Queens Hotel Cheltenham

Cheltenham, Gloucestershire. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

Revenue you could be losing
£182 to £342 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • How your competitors price, day by day
And it doesn't end there.
Your website health
62 out of 100
6 things to fix
Your AI score
Not asked yet
Google reviews
4.4 out of 5
Above your competitors, 4.1 on average
Your price vs nearby hotels
Not compared
Your overall score

You rank 25th of the 193 hotels we read in United Kingdom

85out of 100
Why you rank 25th
  • Booking direct25 of 25
    Google shows your website's own price, and none of the main booking sites asks noticeably less
  • Google Maps18 of 20
    Rated 4.4 from 1,210 reviews, second for “hotels in Cheltenham”
  • Your website12 of 20
    Scores 62 out of 100, with no button to book on its home page
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Competition

How you compare with 5 competitors in Cheltenham

No.131 comes first on Google Maps, and you second; they're rated 4.1 on Google on average, and you 4.4. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Cheltenham weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in Cheltenham”From you
Queens Hotel Cheltenham (you)Not asked yet4.4 from 1,2102nd
DoubleTree by Hilton Cheltenham-CotswoldsNot asked yet3.9 from 2,0904th3.1 km
Leonardo Hotel CheltenhamNot asked yet4.1 from 1,5649th3.5 km
Ellenborough ParkNot asked yet4.3 from 1,27819th4.3 km
Holiday Inn Express Cheltenham Town Centre by IHGNot asked yet4 from 1,2267th0.9 km
No.131Not asked yet4.1 from 1,2151st0.1 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You come second on Google Maps for “hotels in Cheltenham”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.4 from 1,210 reviews. No.131 (first) comes before you.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in Cheltenham”
  1. 1stNo.1314.1 from 1,215
  2. 2ndQueens Hotel Cheltenham (you)4.4 from 1,210
  3. 4thDoubleTree by Hilton Cheltenham-Cotswolds3.9 from 2,090
  4. 7thHoliday Inn Express Cheltenham Town Centre by IHG4 from 1,226
  5. 9thLeonardo Hotel Cheltenham4.1 from 1,564
  6. 19thEllenborough Park4.3 from 1,278

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 62 out of 100

We read 1 page of queenshotelcheltenham.co.uk on 18 October 2026, the way Google and AI assistants do, and found 6 things to fix. This costs you the most guests:

  1. 1
    Browsers mark your website as not secure

    Guests see a warning beside your address, and many leave before they book.

    What to do: Ask your web host to switch on a free security certificate and send every visit to it. Most do it in a day.

  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Keep your website the cheapest place to book

    None of the main booking sites asks less than your website today. One rate change on any of them undoes it.

    How: Check your price on each of them every week, and on your busy dates every day.

  2. 2
    Browsers mark your website as not secure

    Guests see a warning beside your address, and many leave before they book.

    How: Ask your web host to switch on a free security certificate and send every visit to it. Most do it in a day.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites29 sites for one night
  • Google and Google Mapsrated 4.4 from 1,210 reviews
  • Your website1 page read, health 62 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
  • Weddings and events

    The planners and families booking weddings in Cheltenham, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in Cheltenham every week.

  • Travel agents and tour operators

    The agents and operators selling Cheltenham to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around Cheltenham that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates Cheltenham runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing £182 to £342 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in Cheltenham for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first