The Silo Hotel

Cape Town. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

The Silo Hotel
The Silo Hotel's own picture, shown from theroyalportfolio.com
Revenue you could be losing
R43 362 to R81 303 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • How your competitors price, day by day
And it doesn't end there.
Your website health
58 out of 100
20 things to fix
Your AI score
Not asked yet
Google reviews
4.7 out of 5
Above your competitors, 4.6 on average
Your price vs nearby hotels
Not compared
Your overall score

You rank 13th of the 13 hotels we read in Cape Town

Why you rank 13th
  • Booking direct6 of 25
    Google shows booking sites' prices for you, but not your website's
  • Google Maps12 of 20
    Rated 4.7 from 1,979 reviews, 41th for “hotels in Cape Town”
  • Your website12 of 20
    Scores 58 out of 100, with no button to book on its home page
Send this to your partner or general manager
It opens on any phone, with your score on the link.
Pricing: your price against your competitors

Your price against your competitors

Each hotel's lowest price on Google Hotels for the night of 30 October 2026. Prices move every day, and the hotels near you change theirs for busy nights first. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.

  • Radisson Collection Hotel, Waterfront Cape TownR7 306
  • The Silo Hotel (you)R34 960
  • Ellerman HouseR58 963
Competition

How you compare with 5 competitors in Cape Town

Radisson RED Cape Town V&A Waterfront comes seventh on Google Maps, and you 41th; they're rated 4.6 on Google on average, and you 4.7. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Cape Town weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in Cape Town”Lowest price on Google HotelsFrom you
The Silo Hotel (you)Not asked yet4.7 from 1,97941stR34 960
Ellerman HouseNot asked yet4.8 from 47975thR58 9634.7 km
The Westin Cape TownNot asked yet4.7 from 6,33710thNot shown0.9 km
Radisson RED Cape Town V&A WaterfrontNot asked yet4.6 from 4,8537thNot shown0 km
Southern Sun Waterfront Cape TownNot asked yet4.5 from 4,7308thNot shown0.8 km
Radisson Collection Hotel, Waterfront Cape TownNot asked yet4.6 from 4,66611thR7 3061.4 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You come 41th on Google Maps for “hotels in Cape Town”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.7 from 1,979 reviews. Radisson RED Cape Town V&A Waterfront (seventh), Southern Sun Waterfront Cape Town (eighth) and The Westin Cape Town (tenth) come before you.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in Cape Town”
  1. 7thRadisson RED Cape Town V&A Waterfront4.6 from 4,853
  2. 8thSouthern Sun Waterfront Cape Town4.5 from 4,730
  3. 10thThe Westin Cape Town4.7 from 6,337
  4. 11thRadisson Collection Hotel, Waterfront Cape Town4.6 from 4,666
  5. 41stThe Silo Hotel (you)4.7 from 1,979
  6. 75thEllerman House4.8 from 479

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 58 out of 100

We read 6 pages of theroyalportfolio.com on 18 October 2026, the way Google and AI assistants do, and found 20 things to fix. These cost you the most guests:

  1. 1
    Your home page doesn't say whose it is

    Google and AI assistants read a page's title and top line to know what it is about.

    What to do: Put your hotel's name and town in your home page's title and as its first heading.

  2. 2
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    What to do: Ask whoever built your website to add them. It takes about an hour.

  3. 3
    Google may count your pages twice

    It splits your visits between copies of the same page.

    What to do: Ask whoever looks after your website to mark one address for each page.

  • No button to book on your home page, so a guest who wants to book direct has to hunt for one
  • No WhatsApp link, where most guests in India ask first
  • A phone number a guest can tap to call
  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Show your own price on Google

    Google lists the booking sites' prices for your room but not your website's, so a guest who finds you there can only book through them.

    How: Ask your booking engine to connect you to Google's free booking links. Most do it at no cost, and your price then shows beside theirs.

  2. 2
    Your home page doesn't say whose it is

    Google and AI assistants read a page's title and top line to know what it is about.

    How: Put your hotel's name and town in your home page's title and as its first heading.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites6 sites for one night
  • Google and Google Mapsrated 4.7 from 1,979 reviews
  • Your website6 pages read, health 58 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
  • Weddings and events

    The planners and families booking weddings in Cape Town, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in Cape Town every week.

  • Travel agents and tour operators

    The agents and operators selling Cape Town to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around Cape Town that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates Cape Town runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing R43 362 to R81 303 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in Cape Town for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first