Try it free

Rutherford Hotel Nelson

Nelson, Nelson. Looked at for its owner on 18 October 2026, the way a guest and an AI assistant would.

Rutherford Hotel Nelson
Rutherford Hotel Nelson's own picture, shown from rutherfordhotel.nz
Revenue you could be losing
NZ$270 to NZ$507 a month
For each room you have
Because of
  • Your prices, and the commission booking sites take
  • How your competitors price, day by day
And it doesn't end there.
Try it free for 7 daysBook a call
Your website health
61 out of 100
19 things to fix
Your AI score
Not asked yet
Google reviews
4.2 out of 5
Below your competitors, 4.4 on average
Your price vs nearby hotels
NZ$202 vs NZ$122
NZ$80 a night dearer than them, each at its lowest on Google Hotels
Your overall score

You rank 26th of the 32 hotels we read in New Zealand

59out of 100
Why you rank 26th
  • Booking direct6 of 25
    Google shows booking sites' prices for you, but not your website's
  • Google Maps18 of 20
    Rated 4.2 from 659 reviews, first for “hotels in Nelson”
  • Your website17 of 20
    Scores 61 out of 100, with a button to book
  • Your price vs competitors6 of 15
    NZ$80 a night above the hotels near you
Send this to your partner or general manager
It opens on any phone, with your score on the link.
Send on WhatsApp
Pricing: your price against your competitors

You charge NZ$80 a night more than your competitors

Each hotel's lowest price on Google Hotels for the night of 30 October 2026. Guests who compare see the hotels near you for less, and book them. With OneHorizyn you follow these prices for the nights ahead, and know when to raise yours and when to hold it.

  • Tides Hotel Bar & EateryNZ$113
  • The Beachcomber HotelNZ$120
  • Delorenzo's Studio ApartmentsNZ$122
  • Palazzo Motor LodgeNZ$142
  • Quest NelsonNZ$171
  • Rutherford Hotel Nelson (you)NZ$202
Competition

How you compare with 5 competitors in Nelson

They're rated 4.4 on Google on average, and you 4.2. These are the hotels of your kind within a few kilometres of you, the ones a guest choosing where to stay in Nelson weighs you against.

HotelAI recommends itGoogle Maps ratingOn Maps for “hotels in Nelson”Lowest price on Google HotelsFrom you
Rutherford Hotel Nelson (you)Not asked yet4.2 from 6591stNZ$202
Tides Hotel Bar & EateryNot asked yet4.3 from 7092ndNZ$1130.7 km
Palazzo Motor LodgeNot asked yet4.9 from 4457thNZ$1420.2 km
Delorenzo's Studio ApartmentsNot asked yet4.6 from 40010thNZ$1220.9 km
The Beachcomber HotelNot asked yet4.1 from 3569thNZ$1203 km
Quest NelsonNot asked yet4 from 3176thNZ$1710.4 km

Read on 18 October 2026. With OneHorizyn you follow these hotels every week: their prices on every booking site, their reviews and what AI assistants say about them.

Google Maps

You come first on Google Maps for “hotels in Nelson”

Most guests who search the map choose from the first ten hotels it shows. You're rated 4.2 from 659 reviews.

What moves you up the map
  • Answer every review, the poor ones first and within a day
  • Ask happy guests for a review as they check out
  • Add new photos of your rooms every month
  • Keep your phone number, website and hours right on your listing

With OneHorizyn you see your place on the map and your reviews against your competitors', every week.

Where you and your competitors come for “hotels in Nelson”
  1. 1stRutherford Hotel Nelson (you)4.2 from 659
  2. 2ndTides Hotel Bar & Eatery4.3 from 709
  3. 6thQuest Nelson4 from 317
  4. 7thPalazzo Motor Lodge4.9 from 445
  5. 9thThe Beachcomber Hotel4.1 from 356
  6. 10thDelorenzo's Studio Apartments4.6 from 400

The bars are each hotel's number of Google reviews.

Your website

Your website's health is 61 out of 100

We read 6 pages of rutherfordhotel.nz on 18 October 2026, the way Google and AI assistants do, and found 19 things to fix. These cost you the most guests:

  1. 1
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    What to do: Ask whoever built your website to add them. It takes about an hour.

  2. 2
    Your website is heavy on a phone

    Most guests look on their phone, often on mobile data, and leave a page that's slow to open.

    What to do: Ask whoever looks after your website to compress your photos and files.

  • A button to book on your home page, through SwiftBook
  • No WhatsApp link, where most guests in India ask first
  • A phone number a guest can tap to call
  • AI assistants can read your website
What to do this week

Two things to do this week

Each one comes from what we found above, and each wins back guests who book you direct.

  1. 1
    Show your own price on Google

    Google lists the booking sites' prices for your room but not your website's, so a guest who finds you there can only book through them.

    How: Ask your booking engine to connect you to Google's free booking links. Most do it at no cost, and your price then shows beside theirs.

  2. 2
    Google and AI assistants can't tell your website is a hotel's

    Without your hotel's details in Google's own format, they can't show your rating, price and address beside your name.

    How: Ask whoever built your website to add them. It takes about an hour.

With OneHorizyn you see every week whether each one worked, in guests and in rupees.

What a full reading adds

We've already done 3 of the 6 readings your first look is built from

Everything above came from what anyone can see: Google, Google Hotels, Google Maps, an AI assistant and your own website. Your hotel's own reading fills in the rest and turns each finding into a figure you can act on.

The readings your first look is built from
  • Your price on booking sites18 sites for one night
  • Google and Google Mapsrated 4.2 from 659 reviews
  • Your website6 pages read, health 61 out of 100
  • What AI assistants saynot read yet
  • Your reviews, week by weekonly on your own hotel's reading
  • Your price every night aheadonly on your own hotel's reading

Your own reading takes about half an hour, and nothing has to be connected to your systems.

What this page doesn't cover at all
The guests who never come through a booking site

There is no commission on any of these, and this page says nothing about them. We haven't looked at any of them for you.

  • Weddings and events
  • Conferences and company travel
  • Travel agents and tour operators
  • Events that publish a list of hotels
  • The nights your town fills up
  • What your competitors charge, nightly
Try it free for 7 daysBook a call
  • Weddings and events

    The planners and families booking weddings in Nelson, who fill your rooms for three nights at a time and never touch a booking site.

  • Conferences and company travel

    The companies running meetings and incentive trips near you, and the firms whose staff already stay in Nelson every week.

  • Travel agents and tour operators

    The agents and operators selling Nelson to guests abroad, who send the same rooms again and again once you're on their list.

  • Events that publish a list of hotels

    Festivals, matches and conferences in and around Nelson that name hotels to stay at. Being on that list costs nothing, and most hotels never ask.

  • The nights your town fills up

    Which dates Nelson runs out of rooms months ahead, so you price them before your competitors do, rather than after.

  • What your competitors charge, nightly

    Their price for every night ahead, not the one night on this page, so you know which nights you are leaving money on.

Stop losing NZ$270 to NZ$507 a month for each room

OneHorizyn finds where your hotel loses money and tells you what to fix first, every week:

  • Booking sites
    When they sell your room for less than your own website, so more guests book you direct
  • Your competitors
    Their prices in Nelson for the nights ahead, so you price every night right
  • Google and AI
    What they tell guests about you, and how to get recommended first
Try it free for 7 daysBook a call