See who pays for the top of your Google Hotels listing
When guests look your hotel up on Google, they see prices from booking sites and from your own website. OneHorizyn shows which sites paid for an ad at the top of your listing, night by night, how your website's price compares with the cheapest one, and where else a booking site gets in front of a guest who was looking for you.
A guest who looks you up on Google and books through a booking site's ad costs you its commission. Seeing who takes the top of your listing, and on which nights your website is cheaper, shows where to win those bookings back.
- 1Who pays for the top of your listing
- 2Your website against the cheapest booking site
- 3Other ways guests who wanted you book elsewhere
- 4Your price against your competitors
- Read from
- Your hotel's listing on Google Hotels
- How often
- Every week
- Covers
- Each of the next 90 nights
- You connect
- Nothing
What you see
Who pays for the top spot
On how many of the next 90 nights each booking site, or your own website, paid for an ad at the top of your listing. Several can pay on the same night.
Your website against the cheapest site
Your website's price next to the cheapest booking site's, night by night, without tax.
Other ways guests book elsewhere
Where a booking site gets in front of a guest who was looking for you, such as AI answers that link to a booking site instead of your website.
Your price against competitors
Your typical price per night over the next 90 nights, against each hotel you compete with.
How it works
- 1
Read your listing
Your Google Hotels listing is read for each of the next 90 nights, with every price shown and whether it's a paid placement.
- 2
Set your website against it
Your website's price is compared with the cheapest booking site on each night.
- 3
Look beyond prices
AI answers and searches for your name are checked for booking sites that come before your website.
Questions hotels ask
What is Google Hotels?
- Google Hotels is the list of prices Google shows when someone looks up a hotel, on Search and on Maps. Booking sites, and hotels, can pay for ads at the top of it, which are the first prices a guest sees.
Can my own website's price appear there?
- Yes. Many booking engines can send your website's price to Google Hotels. OneHorizyn shows how often your website pays for an ad there, and how its price compares with the booking sites around it.
Why do the ads at the top matter?
- They're the first prices a guest sees when they search for you. If a booking site pays to appear there, a guest who already wanted your hotel can end up booking through it, and you pay its commission.
More in revenue
- OverviewSee who sells your rooms below your own websiteRead more
- Price suggestionsA suggested price for each coming night, from how busy the night is, what your competitors charge and what booking sites sell you for.Read more
- Screenshot proofsThe booking page a guest sees, captured for real nights, with the price read off it.Read more
- Competitors' pricesWhat each competitor charges on each of the coming nights against your price, the nights one looks sold, and your price by day of the week.Read more
- Rankings on booking sitesWhere your hotel sits in the lists guests scroll for your town on Google Hotels and the booking sites, every week, and what moves you up.Read more
- Price emailsThe email to each booking site that sells below your website, written with the nights and both prices, and the screenshot that proves it.Read more
- Money lost to booking sitesWhat booking sites selling below your website cost you in commission, a day and a month, with the sum written out.Read more
- Coming soonMoney found and recoveredWhat the readings found your hotel losing, and what has come back since you joined, in your own currency, each with how it was worked out.Read more
- Coming soonBook-direct price checkA line on your own website telling guests it is cheaper than a booking site, shown only when it really is.Read more
- FeaturesEvery feature, area by areaRead more
Grow your hotel's revenue, starting this month
Find your hotel and see its first look: what fixing what we find is worth a month, and what to fix first. Or talk it through with us on a call.